Neonga AG has secured €2 million in a first round of funding enabling the online game publisher to launch its first downloadable, browser-based, Facebook and mobile games titles at the start of 2011.
A consortium of private and strategic investors, including the public High-Tech Gründerfonds and the VC Fonds Kreativwirtschaft Berlin, are backing the company, which has been set up by games industry veterans Rolf Klöppel, Benjamin Kaiser and Stefan Hinz.
Klöppel, CEO, said, “With the proceeds of this round of financing we will be able to develop the infrastructure, staff, range of titles and marketing power to play a significant role in the booming online gaming market.”
“Neonga is a major addition to our portfolio of investments in the games industry,” said Holger Heinen, Senior Investment Manager of High Tech Gründerfonds. “With their very experienced team and their convincing strategy, we see excellent prospects.”Neonga will specialise in massively multiplayer online games. These are offered free as PC downloads, browser games, on Facebook, or to be played on mobile handsets. The games are associated with “Item Shops”, where players can buy specific premium goods.