Nokia Siemens Networks is to acquire Apertio Ltd., a provider of applications for managing mobile phone customer data, for €140 million.
The acquisition builds on a pre-existing partnership between the two, with Nokia Siemens having integrated its Home Location Register and Home Subscriber Server products with Apertio’s platform, to deliver subscriber management applications that are in use by mobile network operators currently.
“The race is on to deliver seamless and highly targeted services to end users across various access devices and this requires a unified approach to subscriber data,” said Jürgen Walter, head of Nokia Siemens Networks’ Converged Core business unit.
Enabling operators to access to this information in real-time allows them to profile subscribers and deliver new services and advertising appropriately.
“With Internet services, communications services, and entertainment services now converging, operators must simplify their networks and focus on subscriber intelligence to stay competitive,” said Paul Magelli, CEO of Apertio of Bristol, UK.
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